Welcome to Summit Trails (www.summittrailsshop.com), where adventure meets reliability. Just as we carefully design our outdoor gear to protect you in the wilderness, we’re committed to safeguarding your personal information with the same level of care and attention. This Privacy Policy explains how we collect, use, and protect your data when you visit our website or make a purchase.

1. Information We Collect

Like packing the right gear for your expedition, we only collect information necessary to provide you with the best shopping experience:

  • Personal Identification: Your name, email address, shipping address, and phone number when you make a purchase or create an account.
  • Payment Information: Credit card details processed securely in real-time (we never store full payment data).
  • Technical Data: IP address, browser type, device information, and pages visited to optimize our website performance.
  • Usage Data: How you interact with our site, including products viewed and purchase history.
  • Communication Records: Any correspondence with our Oklahoma-based adventure guides (customer service team).

2. How We Use Your Information

We use your data with the same precision as setting up a basecamp:

  • To process and fulfill your orders for outdoor gear and equipment
  • To provide customer support from our Oklahoma headquarters
  • To improve our website and product offerings (like refining a backpack’s weight distribution)
  • To send you relevant information about your orders and our products (only with your consent)
  • To prevent fraud and ensure transaction security
  • To comply with legal requirements (like a reliable compass points north)

3. Data Sharing and Disclosure

We treat your information with the same discretion as sharing a campsite:

  • Service Providers: We partner with trusted companies for payment processing, shipping, and website operations who adhere to strict confidentiality agreements.
  • Legal Requirements: We may disclose information if required by law or to protect our rights and safety.
  • Business Transfers: In the event of a merger or acquisition, customer information may be transferred as part of the business assets.
  • Never for Marketing: We don’t sell or rent your personal information to third-party marketers.

4. Data Storage and Security

We protect your data with the same reliability as our waterproof gear:

  • All transactions are encrypted using SSL technology (like a bear-proof lock on your food container)
  • We’re PCI compliant, meeting the highest industry standards for payment security
  • Data is stored on secure servers with limited access
  • We retain personal information only as long as necessary for business purposes or legal requirements

5. Your Rights and Choices

You have control over your information, just as you choose your adventure gear:

  • Access: You can request details of the personal information we hold about you.
  • Correction: You may update or correct your account information at any time.
  • Deletion: You can request deletion of your personal data, subject to legal requirements.
  • Opt-Out: You may unsubscribe from marketing communications at any time.
  • Complaints: You have the right to lodge a complaint with relevant data protection authorities.

To exercise these rights, contact our adventure guides at [email protected].

6. Cookies and Tracking Technologies

Like trail markers helping navigate your journey, we use cookies to enhance your experience:

  • Essential Cookies: Necessary for website functionality and checkout process.
  • Performance Cookies: Help us understand how visitors use our site to improve it.
  • Marketing Cookies: Used with your consent to show relevant ads (you can opt-out).

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality.

7. International Data Transfers

As a global retailer (serving most regions except some Asian and remote areas), your information may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws.

8. Children’s Privacy

Our website is not designed for children under 16. We don’t knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this policy occasionally, just as we refine our gear designs. Significant changes will be communicated through our website or email. Your continued use of our site constitutes acceptance of the updated policy.

10. Contact Us

For any privacy-related questions or concerns, reach out to our Oklahoma-based team:

Summit Trails
467 Benson Park Drive
Oklahoma City, US 73107
Email: [email protected]

At Summit Trails, we value your trust as much as we value quality outdoor equipment. We’re committed to protecting your privacy so you can focus on your next adventure with confidence.